Tourism
+1
Jun 11, 2025
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2 min read
Thailand manipulated us all. And it might just be the most brilliant marketing strategy of all time.
Jun 9, 2025
Kazakhstan went from banning Borat to launching a viral “Very Nice!” campaign—proving how travel brands can turn mockery into marketing magic.
Deep Dive
21 min read
An in-depth look at how music and artists has become a powerful engine for growth in travel.
Entertainment
+2
Music isn’t just entertainment – it’s a tourism goldmine. Major artists are turbocharging travel demand, with fans flying across the world to see concerts or the places featured in songs.
